BURNING BRIDGES GUIDES

Find a direction for your product video.

Start with a product photo and a single visual idea. Build a short scene that is easy to understand without relying on a large production.

Use the product as the reference

Choose a clean product image and describe the setting, lighting, and camera action. Make the product’s role explicit.

Test a simple shot

Try a slow push-in, a detail shot, or a change in light. Review recognizable product details before using a take in a campaign.

Plan for the channel

Choose the aspect ratio and duration that suit the placement. Review permissions for source images, model outputs, and any recognizable branding before publication.

Try it in the workspace